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consumers have translated to languid sales. It's been over a decade since Apple began selling iPhones in India, but the company is still struggling to make a dent in the world's second-largest smartphone market. According to data from research firm Counterpoint, Samsung and Xiaomi accounted for the majority of smartphone sales in India in the third quarter of 2018, garnering 22 percent and 27 percent of the smartphone market, respectively. In contrast, Apple made up only about one percent of India's smartphone market share, trailing behind Chinese phone makers Vivo and Oppo. Watch the video to learn why Apple is struggling to reach one of the fastest growing smartphone markets in the world. » Subscribe to CNBC: http://cnb.cx/SubscribeCNBC About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Connect with CNBC News Online Get the latest news: http://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC News on Facebook: http://cnb.cx/LikeCNBC Follow CNBC News on Twitter: http://cnb.cx/FollowCNBC Follow CNBC News on Google+: http://cnb.cx/PlusCNBC Follow CNBC News on Instagram: http://cnb.cx/InstagramCNBC #CNBC #Apple #India Why Apple Failed In India