The celebratory images of Gatorade being dumped over a coach is synonymous with winning any big football game. It's tradition. But things are different this year in college football. Coaches have been receiving some non-traditional baths after bowl games. Cheez-Its. French Fries. And now, mayonnaise. South Carolina coach Shane Beamer received a mayonnaise bath — 4½ gallons of mayonnaise, to be exact — after his Gamecocks beat North Carolina 38-21 in the Duke's Mayo Bowl at Bank of America Stadium in Charlotte, North Carolina on Thursday. 📸 Jared C. Tilton, Getty Images