#GrowWithGoogle Stories, Vol 4: “I was sketching dresses for fun and discovered a real love for designing clothing,” recalls Lauren Stokes, “I didn’t want to give up on this passion.” In 2013, Lauren left her job and founded @laurenjames, a combination of her and her son’s names. Offering classically-inspired clothing with a modern flair, the business has grown from a small family shop to one of the fastest growing companies in Arkansas. Today they’re attracting fashionable customers from across North America and Europe with fun and instructional YouTube videos to showcase their new seasonal lines. “We do videos for all of our launches and sneak peeks.” #SmallBusinessWeek