#GrowWithGoogle Small Biz Stories, Vol. 9: “When people struggle with hair loss, it’s not a funny thing, but I try to bring fun to it, make it more commonly talked about instead of something to be ashamed of,” says Jesseca Dupart, owner and CEO of a New Orleans-based salon that sells a full hair care line @kaleidoscopehairproducts that restores hair follicles and works on any hair type. Kaleidoscope uses digital marketing tools like AdWords, Google’s advertising program, and Google Shopping campaigns to advertise on Google Search and YouTube. “Within six months, I was selling overseas, and I’ve never been overseas. With the Internet and Google tools, you can now touch so many more people.”